品牌的建立，基本元素是由名字、識別圖案(商標logo)、色彩，以及一貫（標準化）的視覺印象所構成。紐約設計多年來為大大小小的公司服務，範圍從徹底改變企業名稱、乃至品牌名稱、商標(Logo)和整體視覺形象規劃等等…

The basic components to building your brand is the name, graphic identity, color Standard and visual consistent… Over the years New York Design has off this service to company large and small…

An example of a rebranding project of radical changes to corporate name, brand name, logo and image… The change aimed at total repositioning of company/ relocation/ brand and image…
[...]  http://www.newyorkdesign.com.tw/por_3.html

[...]  http://www.authorstream.com/Presentation/MichaelLamson-172846-stylution-name-evaluation-naming-program-graphic-design-branding-new-york-michael-lamson-education-ppt-powerpoint/

[...]  http://issuu.com/new.york.design/docs/mattressbrochure

Stylution 35th Anniversary